About Us
SGA, Inc. is a global Information Technology and Strategic Relations firm which engages in information technology consulting, marketing, public relations and other services primarily to institutional clients. The firm provides services ranging from web development, network and infrastructure roll outs, brand creation, graphic design, troubleshooting, technology infrastructure maintenance, multimedia marketing, ad copy writing, search engine optimization, lead generation, market testing, and high power sales training to its clients, which include corporations, governments and individuals. The firm also engages in perception management and strategic public relations.
2005-2006
SGA, Inc. was founded in 2005 by then 15 year old Shalom George Abraham. Initially the firm was a one man operation run by Abraham till the company received a steady base of clients and it started expansion; at which point Abraham dropped out of school to manage the business.
In late 2006 SGA, Inc. became a player in the Information Technology (IT) industry by providing clients with packaged low cost web development, the firm independently managed to get a significant number of companies “out on the web”. It also became the company to cut the high cost model of Technology that was in place at the time. The company made a name for itself by helping clients reduce up to 70% of their IT budgets with the new razor blade margin model.
2007-2008
In 2007, focus was turned to portfolio management and marketing; the company established the market by aggressive marketing of online portfolios for professionals (Lawyers, Models, Actors, and Doctors). The concept of personal brand identity was born in the market and it was a new dawn, where the general public became the client a contrast to the institutional clientele. Additional recruitment began in early 2007, with wise low overhead distribution the costs were driven lower.
2007 also saw the emergence of several new creations by SGA, Inc. such as:
NETlaunch
A brilliant concept of creating a one stop web launcher, ruling out the need to search for something you’re interested in. NETlaunch was to be a web-home, soon blurring the lines between online-offline computing, with media, news, peer written articles and social networking all in one package directly delivered to you. Beta testing for this project is going on.
Online Business Journal
The Online Business Journal (OBJ), started as an idea for an online magazine focusing on luxury, psychology, money and skills of persuasion. It was at first just a place to publish peer written articles without harsh judgment but it soon evolved in to a fully-fledged web portal, with entertainment and social networking all built and focused on ideological exchange.
In the second quarter of 2008 competitors trying to copy the razor blade margin model emerged, by trying to keep up with SGA, Inc. they were forced to re-evaluate their pricing structures significantly. The need for a high power sales force became apparent to SGA, Inc. towards the end of 2008 and so new cutting edge trades/sales franchise was built. This was a game changer and came to be a major boon in the years to come.
2009-2010
Despite the prevalent economic climate SGA, Inc. was able to maintain steady growth in the Information technology field throughout.
This year came with its share of challenges but it presented a great deal of opportunities as well by the grace of God.
Early on in 2009 SGA, Inc. made several strategic alliances with clients and entered in to the field of multi-medium marketing and perception management. Taking on new clients and forming new relations with old clients created a new group within the company known as SGA, Inc. Strategic Relations (Sr), the new group dealt with a diverse base of clients who required a provider of special services, the move was out of necessity.
The firm’s sales team became a product of SGA, Inc. Strategic Relations. Clients who required a dedicated team of sellers (product movers) hired SGA, Inc. Strategic Relations and our high power sellers would sell these products, with this several new partnership opportunities presented themselves.
SGA, Inc. (IT) became heavily involved in the health industry with several radical moves one being the launch of the:
Online Medical Directory
A huge void was present in the social networking scene, Doctors where in need of a network where they could socialize, a place where their privacy wouldn’t be infringed upon by outsiders. The Online Medical Directory (OMD) became the exclusive website where doctors could meet-up, it also helps medical practitioners communicate, confer and discuss with their peers worldwide on a unified communication platform.
Even before the advent of the Online Medical Directory SGA, Inc. had started working with hospitals, and doctors extensively to bring about innovation and change that could assist, ease and streamline the health care process.
The potential for outsourced medical care became an area of interest for SGA, Inc. (Sr) thus alliances with health maintenance organization were forged to facilitate maximum use of all opportunities in this new arena.
2011-2012
In 2011 consensus was reached to rightsize and cut down on the non-essential sectors of SGA, Inc. Subsequently bringing focus back on to our core competencies which are and have always been networking, web presence (online image crafting), applied research and IT security. And so management worked to liquidate our interests in several non-core businesses that SGA was previously involved in.
On the proprietary front SGA continues to be actively engaged in developing local bespoke web services keywords being “local” and “bespoke”, algorithmic and quantitative finance, and private intelligence. All the while striving to provide the best quality of service to our valued and respected clients.